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Anchal Chauhan

continuous innovation in your business

How do you create continuous innovation in your business?

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Drive success and growth with continuous innovation in your business. Learn proven strategies to stay relevant and thrive in a dynamic market. The importance of continuous innovation in business Continuous innovation can help businesses stay ahead of the competition, improve customer satisfaction, and drive growth. Some ways to achieve this include investing in research and […]

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work-life balance in business

How do you create a better work-life balance in your business?

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Find the perfect work-life balance for your business. Learn to take care of your physical, emotional, and mental health. Ensure you get enough sleep, exercise, eat healthily, and participate in activities outside of work. Additionally, it’s essential to set boundaries with clients or colleagues so that you can disconnect when needed and focus on your

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generate leads

What is the best way to provide free trials, demos, or samples to generate leads

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If you’re a small business owner, you know how vital generating leads is. One effective way of doing this is by providing free trials, demos, or samples. However, determining the best approach can take time, depending on your business, customers, cash flow and economy, to name a few.   In this blog, I explore various

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podcasts to get leads

How Do You Use Podcasts to Get Leads?

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Welcome, small business owners, to a thrilling adventure into the world of podcasts – the untapped treasure trove of lead generation! In this exciting article, we’ll dive into the immense potential of podcasts for boosting your business, explore successful examples, and uncover actionable strategies for your business to leverage this captivating medium to the fullest.

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SWOT Analysis

What steps do I take to consider strengths, weaknesses, opportunities, and threats?

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SWOT analysis is a technique for businesses and organisations to understand their strengths, weaknesses, opportunities, and threats.   By conducting a thorough SWOT analysis, companies can identify areas where they excel and identify areas that need improvement. This knowledge can then be used to develop strategies that capitalise on strengths and opportunities while mitigating weaknesses

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Threads for Your Small Business

The Benefits of Using Threads for Your Small Business

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In today’s digital age, where technology continuously shapes commerce, small businesses are presented with unique opportunities and challenges. Establishing a strong online presence, engaging with customers in real-time, and streamlining operations have become pivotal aspects of success. In this dynamic environment, the Threads app has emerged as a game-changing solution, offering many benefits that empower

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Maximising Your Reach

Maximising Your Reach: How to Engage with Your Audience on Threads

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Social media has revolutionised the way we communicate, connect, and share information with others. Platforms like Twitter, Instagram, and Facebook have become powerful tools for individuals, businesses, and content creators to reach a global audience and build a strong online presence. Among the various features, these platforms offer, “threads” have emerged as a valuable way

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Impact of Threads

The Impact of Threads on Small Business Marketing: What You Need to Know

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In today’s rapidly evolving digital landscape, small businesses constantly seek innovative ways to effectively market their products and services, reach their target audience, and stay ahead of the competition. One emerging trend that has recently gained considerable attention is the use of threads for marketing purposes. Threads, a feature popularised by platforms like Twitter and

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collaborate with influencers

What steps can I take to collaborate with influencers in my industry?

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The term Influencer is a relatively new marketing phrase which means a person who can influence potential buyers by promoting products or services on social media.   However, in a more general sense ‘influencers’ have been around for a lot longer when it comes to the promotion of brands. In the 1950s Joan Crawford said

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Promote Your Small Business on Threads

How to Promote Your Small Business on Threads: A Step-by-Step Guide

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In today’s digital world, social media platforms have become a need for businesses to advertise their products and services. One such platform that has gained popularity in recent times is Threads. Thread is a social platform that enables users to engage in meaningful conversations around specific topics and interests.    Threads offer unique advantages for

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growth goals

How do I set and work towards achievable growth goals?

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Setting growth goals is an essential aspect of running a successful business. Whether you’re an established entrepreneur or just starting out, having clear and achievable growth goals can guide your business strategy, motivate your team, and help you measure your progress. In this blog post, we’ll explore practical tips and strategies to help you set

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Threads vs. Twitter

Threads vs. Twitter: Which Is Better For Your Small Business?

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In today’s fast-paced digital land.scape, social media has emerged as a vital communication channel for businesses, enabling them to connect with their audience, build brand awareness, and drive growth. For small businesses, the strategic use of social media platforms can make a significant difference in their online presence and customer engagement. Among the plethora of

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